Back Back to Home

画美不看

/huà měi bù kàn/
释义 DEFINITION

『画美不看』是『画面太美,我不敢看』的缩略形式,主要有两种解释:

  1. 字面含义:形容事物美好到令人不敢直视,常见于艺术鉴赏场景
  2. 网络语义(高频使用):用于反讽或调侃某些尴尬、荒诞或视觉冲击过强的场景,常见于弹幕和社交平台

当前互联网环境中,超过90%的使用案例采用第二种反讽用法,常配合【狗头】表情包使用。

词源故事 ETYMOLOGY

这个梗的起源可以追溯到2014年蔡依林《布拉格广场》歌词『画面太美我不敢看』在贴吧的病毒式传播。当时有网友在讨论某明星夸张造型时,戏谑地打出完整句子,随后被简化为四字成语格式。

真正引爆网络的是2015年的『贴吧春晚事件』。某技术宅用Deepfake将明星脸替换到春晚小品中,生成诡异视频并配文『画美不看』,该贴获得23万点赞。此后该词完成从字面义到反讽义的语义漂移。

典型使用场景包括:

  • 看到朋友失败的DIY作品时评论『这抽象派艺术...画美不看』
  • 在直播平台看到主播翻车现场,弹幕刷屏『美到窒息(物理)』+『画美不看』
  • 微博热搜出现奇葩社会新闻时,热评第一『点开前:能有多怪?点开后:画美不看』

synonym: NSFBeautiful

DEFINITION

『Huà měi bù kàn』literally translates to 'The scene is too beautiful to look at', but has evolved into a cultural meme with two layers:

  • Original meaning: Used when something is aesthetically overwhelming (rarely used now)
  • Internet slang (dominant usage): Sarcastically describes cringeworthy, absurd, or visually disturbing content - think of it as the Chinese equivalent of saying 'My eyes!' while watching a trainwreck reality TV show

Pro tip: When you see this phrase flooding bullet comments, brace yourself for something gloriously awkward.

ETYMOLOGY

The phrase's evolution is quintessential Chinese internet culture. It began with Jay Chou's 2003 song 'Brague Square' containing the lyric 'The scene is too beautiful to behold', which resurfaced in 2014 Baidu Tieba forums. Netizens started using the full sentence to mock overly photoshopped celebrity photos, eventually abbreviating it to the four-character format following classical Chinese idioms.

The defining moment came during 2015's 'Tieba Spring Festival Gala Incident', where a tech-savvy user created deepfake videos replacing actors in classic comedy sketches with pop stars' faces. The surreal results paired with 『画美不看』 captions went viral, racking 230k likes and cementing the phrase's sarcastic meaning.

Modern usage examples:

  • Reacting to a friend's DIY disaster: 'This abstract art... NSFBeautiful'
  • Spamming live streams when influencers faceplant: 'Beauty that suffocates (literally)' + 『Huà měi bù kàn』
  • Top comment on bizarre news: 'Before clicking: How bad can it be? After clicking: NSFBeautiful'

SAME PRONUNCIATION